10 march 2011: Marco De Sangro, a student in engineering from Taranto participates to a competition "Un brand per Salerno", open to young designers and aimed at proposing a new logo for the city of Salerno. His logo gets the first place, and the prize (not yet paid) is 3,000 Euro.
22 November 2011: the designer Massimo Vignelli, under request of the major of Salerno, Vincenzo de Luca, proposes a new logo for the city. The price for it is 200,000 Euro. Here are the logos:
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On the left: 3,000 Euro; on the right: 200,000 Euro. |
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| The logo from Marco De Sangro | The 200.000 Euro logo |
22 November 2011: the designer Massimo Vignelli, under request of the major of Salerno, Vincenzo de Luca, proposes a new logo for the city. The price for it is 200,000 Euro.
Many citizens complained (read here for a summary), but the Major Vincenzo De Luca tells us to respect the talented geniuses, and compares the logo to the Tour Eiffel. Quite cheap to be the Tour Eiffel, uh!?
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| Yellow Tour Eiffel above a blue background: almost like the new Salerno brand |
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